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科学研究
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学术论坛【七十九】
发布时间:2016-07-07

主讲人:Haipeng Chen(Associate Professor of Marketing, Texas A&M University)

时间:201677日(周四) 3:30 pm

地点:国际经管跳高高游戏会议室(诚明楼三层)
主办方:国际经济管理跳高高游戏

 

Biography

Haipeng (Allan) Chen is the John E. Pearson Endowed Associate Professor of Marketing at the Texas A&M University. He received his Ph.D. in Business Administration (Marketing concentration) from the University of Minnesota (Twin Cities), his M.A. in Applied Linguistics from Zhejiang University (Hangzhou, China), and his B.Eng. (with honors) in Mechanical Engineering from Shandong University of Technology (Zibo, China). 
He served on the editorial review board of Marketing Science and the Journal of Business Research. He is currently serving on the editorial review board of the Journal of Marketing and the Journal of Consumer Psychology.

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